[WORLDKINGS] World Best Academy – Midea (China): The best-selling domestic home appliance brand in China

01-07-2020

(WorldKings.org) According to a ranking published by iiMedia Research, the most popular Chinese brand in the home appliances market in China is Midea, receiving 98.5 out of a maximum possible 100 points in 2019.

 

 

Midea Group  is a Chinese electrical appliance manufacturer, headquartered in Beijiao town, Shunde District, Foshan, Guangdong and listed on Shenzhen Stock Exchange. As of 2018, the firm employs approximately 135,000 people in China and overseas with 200 subsidiaries and over 60 overseas branches.

 

 

Starting with only CN¥5,000 to open a workshop for the production of bottle lids in Beijiao, Shunde in 1968, He Xiangjian, the founder of the company, has since turned Midea into one of the most successful private companies in China, with sales revenue for the entire Group declared at US$ 22.2 billion for 2011 financial year, as well as listed on the main board of the Shenzhen Stock Exchange.

 

 

Midea produces lighting, water appliances, floor care, small kitchen appliances, laundry, large cooking appliances, and refrigeration appliances. It also has a long history in producing home and commercial products in heating, ventilation and air conditioning (HVAC).

 

 

 

In the summer of 2016, Midea made a highly publicized move to acquire German robotics company KUKA. It is the world's largest producer of robots and appliances.

 

 

According to a ranking published by iiMedia Research, the most popular Chinese brand in the home appliances market in China is Midea, receiving 98.5 out of a maximum possible 100 points in 2019

 

According to Statista and en.wikipedia

 

 

 


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