[WORLDKINGS] World Best Academy – Lojas Renner (Brazil) : The most popular fashion retailer in Brazil


(WorldKings.org) According to Statista, Lojas Renner is the most popular fashion retailer in Brazil, with a total of 382 stores in 2019.



Lojas Renner (Portuguese for Renner Stores) is the largest Brazilian department store clothing company, headquartered in Porto Alegre - Rio Grande do Sul, Brazil. It was the first Brazilian corporation with 100% of shares traded on Stock Exchange and listed on the Novo Mercado, highest among the different levels of corporate governance in São Paulo Stock Exchange (B3).



As part of the A.J. Renner group, a manufacturing industry installed in the Navegantes neighborhood, in Porto Alegre (RS - Brazil), Renner inaugurated, in 1922, its first point of sale for selling textile goods. In 1940, still, part of the group, the mix of products was expanded and the company started to operate as a department store. In 1965, due to its growth and evolution, the A.J. Renner group decided to make the different companies that formed it independently. At that time, Lojas Renner S.A. was formed, which marks the beginning of the store chain as it is currently known. That same year, the company became a publicly-traded company.



After decades of good performance, the company underwent a major restructuring in the early 1990s and began to operate in the department store format, specializing in fashion. It totalized eight operations. At a time driven by the successful restructuring and the implementation of the Philosophy of Enchantment - which highlights that it is not enough to satisfy, it is necessary to exceed customer expectations - Renner expanded beyond Rio Grande do Sul. It reached the states of Santa Catarina, Paraná, São Paulo, Rio de Janeiro, Minas Gerais, and the Federal District, consolidating its position in these markets as a department store specialized in fashion with goods of quality at competitive pricing.



Today, Lojas Renner is the largest Brazilian retail chain of clothing departments and has over 600 stores, being 382 Renner, 113 stores of Camicado, 98 Youcom stores and 8 Ashua stores. Installed in shopping malls and in points in central cities in the South, Southeast, Midwest, North and Northeast of Brazil. The Company also operates in Uruguay and Argentina.

According to Statista and en.wikipedia

Bee (Collect) - WORLDKINGS (Source of photos: Internet)

towerWorldKings journeys
CAMBODIA BOOK OF RECORDSWorld Records University