[WORLDKINGS] World Best Academy - L'Oréal Paris (France): Most valuable cosmetic brand in the world 2020

14-08-2020

(WorldKings.org) According to Statista, L'Oréal Paris is the most valuable cosmetic brand in the world 2020, with a brand value worth of about 11.75 billion U.S. dollars.

 

 

L'Oréal S.A. is a French personal care company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field concentrating on hair colour, skin care, sun protection, make-up, perfume, and hair care.

 

 

In 1909, Eugène Schueller, a young chemist with an entrepreneurial spirit, founded our company that was to become the L’Oréal group. It all began with one of the first hair dyes that he formulated, manufactured and sold to Parisian hairdressers. 

 

 

L'Oréal got its start in the hair-color business, but the company soon branched out into other cleansing and beauty products. L'Oréal currently markets over 500 brands and thousands of individual products in all sectors of the beauty business: hair color, permanents, hair styling, body and skincare, cleansers, makeup, and fragrance.

 

 

The company's products are found in a wide variety of distribution channels, from hair salons and perfumeries to hyper - and supermarkets, health/beauty outlets, pharmacies and direct mail.

 

 

L'Oréal has operations in over 130 countries, employing 50,500 people, 24% of which work in France. 3.3% of consolidated sales is invested in research and development, which accounts for 2,900 of its employees. 

According to Statista, L'Oréal Paris is the most valuable cosmetic brand in the world 2020, with a brand value worth of about 11.75 billion U.S. dollars.

 

According to Statista and en.wikipedia

 


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