In the U.S., Aflac underwrites a wide range of insurance policies, but is perhaps more known for its payroll deduction insurance coverage, which pays cash benefits when a policyholder has a covered accident or illness. The company states it "provides financial protection to more than 50 million people worldwide".
The company’s milestones:
1955: American Family Life Insurance Company of Columbus was founded on Nov. 17, 1955 by John Amos and his brothers Paul and Bill Amos.
1957: American Family Life pioneered the introduction of a cancer policy after identifying the need to lift the financial burden of cancer patients and their families.
1964: The company became American Family Life Assurance Company of Columbus—a name change that would later set Aflac up for one of the most groundbreaking advertising campaigns in history.
1970: American Family Life expands from a small regional company into a rapidly growing national insurer licensed in 37 states.
1974: Aflac Japan Introduction American Family Life went international and began selling insurance in Japan, becoming the second U.S. life insurance company to do so.
1985: Aflac U.S. introduced an accident policy and a first-occurrence benefit to the cancer policy. Aflac Japan also introduced another innovative product — the world’s first dementia care policy.
1989: American Family Life Assurance Company of Columbus adopted the acronym “Aflac.”
1996: Aflac U.S. introduced SmartApp®, which revolutionized the policy application process by allowing agents to electronically issue business more quickly and conveniently than ever before. In 1999, SmartApp® received the Computerworld Smithsonian Award for Excellence in Technology.
2000: The Aflac Duck appeared on the scene in his first commercial “Park Bench.” Since then, the Aflac Duck has become an international advertising icon and has appeared in numerous commercials.
2005: Aflac changed its logo to include the Aflac Duck.
2012: For the first time, Aflac invited a patient at the Aflac Cancer Center to design the popular Aflac Holiday Duck. Each year, thousands of plush ducks are sold in Macy’s stores throughout the country and online, with the net profits from the duck going help to support children’s cancer treatment programs in the area where the duck was sold.
2022: In January 2022, Aflac launched a national initiative, Close the Gap, to address medical debt and disparities in health and wealth in America, an issue that affects close to 50% of Americans and disproportionately impacts people of color and those in low-income communities.
According to aflac.com; en.wikipedia.org