[WorldKings - Wowtimes - Almanac Events & Achievements 2023] The valuable milestones in Heineken NV's 159-year journey to becoming the world's second-largest brewer (1864)

31-03-2023

(Worldkings.org) Heineken NV owns and operates one of the largest and most prestigious networks of breweries in the world, producing well-known beer brands such as Heineken and Amstel.

Heineken N.V. is a Dutch multinational brewing company, founded in 1864 by Gerard Adriaan Heineken in Amsterdam. It produces 348 international, regional, local and specialty beers and ciders and employs approximately 85,000 people.

With an annual beer production of 24.14 billion litres in 2019, and global revenues of 23.894 billion euro in 2019 Heineken N.V. is the number one brewer in Europe and one of the largest brewers by volume in the world. Heineken's Dutch breweries are located in Zoeterwoude, 's-Hertogenbosch and Wijlre. The original brewery in Amsterdam, closed in 1988, is preserved as a museum called Heineken Experience.

Since the merger between the two largest brewing empires in the world, Anheuser-Busch InBev and SABMiller, in October 2016, Heineken has been the second-largest brewer in the world.

The company’s milestones:

1864: The Heineken company was founded when the 22-year-old Gerard Adriaan Heineken bought a brewery known as De Hooiberg in Amsterdam.

1869: Gerard Heineken decided to switch from traditional top fermentation to the Bavarian method of bottom fermentation, a totally different technique that produced a clearer, purer beer, which keeps longer.

 

1873: the name of the brewery changed to Heineken's Bierbrouwerij Maatschappij (HBM), and a second brewery was opened in Rotterdam the following year.

1876: The company began exporting, with regular shipments to France.

1886: Dr. H. Elion developed the "Heineken A-yeast" in the Heineken laboratory. This yeast is still the key ingredient of Heineken beer.

1931: Heineken and Fraser & Neave in Singapore started Malayan Breweries Limited (MBL), now Asia Pacific Breweries, operating in China, South-East Asia and New Zealand.

1933: Heineken was the first beer imported into the United States after the ban was lifted.

March 27, 1952: Heineken Holding NV was a company incorporated in Amsterdam, Netherlands.

 

1961: Heineken owned or had an interest in 4 breweries in the Netherlands and 24 abroad, including properties in Egypt, Italy, Venezuela, Angola and the Belgian Congo (today Zaire).

1967: The first fully automated filling line for draught beer was installed in the brewery in Rotterdam.

1968: Heineken merged with its biggest competitor, Amstel.

1972: The company changed its name to Heineken N.V.

 

1983: The company entered into brewing cooperation in Brazil with Coca-Cola bottlers, producing Kaiser beer.

1998: The Heineken University was opened. This is a training infrastructure designed for the optimal use and expansion of know-how and experience within the company.

As of 1999: Beer production reached 90.9 million hectares.

2000: Heineken expanded its operations in China, Nigeria, Sweden, Belgium, Slovakia and Spain.

2005: Heineken introduces a new light Heineken beer to the US market. This new beer, Heineken Premium Light Lager, is brewed in the same high quality tradition as the original Heineken, but is lighter in taste and has fewer calories and carbohydrates.

 

2007–2008: With the part acquisition of Scottish and Newcastle, Heineken became the third-largest brewer based on revenues, behind the Belgian-Brazilian AB InBev and the British-South African SAB.

From October 2016: Since the merger between Anheuser-Busch InBev and SABMiller, Heineken became the second largest brewer in the world.

As of 2019: Heineken owns over 165 breweries in more than 70 countries.

In 2020: The company produced over 186 million barrels (221.6 million hectoliters) of beer in 2020.

 

According to zippia.com & Wikipedia


Kyna ( Collect) - WORLDKINGS (Source of photos: Internet)

 

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