As one of the largest cosmetics companies and top beauty brands in the world, L’Oréal began its journey in the cosmetic industry more than a century ago in 1909. Today, L’Oreal generates over USD 30 billion as annual beauty product sales.
Its product range includes color cosmetics, skincare, hair care, sun care products, and fragrances.
Its most important brands include L’Oréal Paris, Garnier, Maybelline New York, and Softsheen. The company also sells luxury brands such as Lancôme, Giorgio Armani, Yves Saint Laurent, and Kiehl’s.
It specializes in professional hair care products such as Kérastase, Redken, Matrix, and Pureology and owns beauty product distributors such as The Body Shop.
According to blog.technavio